Your campus. Your voice. Your media.

The Cord Weekly: Advertising Rates 2008-2009

 

For over eighty years, The Cord Weekly has provided Wilfrid Laurier University and the Waterloo community with timely news coverage, compelling opinions and fantastic entertainment. With over 70 volunteers and ever-expanding distribution, The Cord continues to grow, innovate, and improve to meet the needs of our diverse readership.
 

DATES
 
Summer 2007
Fall 2007
Winter 2008
*May 28
September 1**, 10**, 17, 24
January 7, 14, 21, 28
***June 25 (Frosh Mailer)
October 1, 8, 16, 22, 29
February 4, 11, 25
*July 16
November 5, 12, 19, 26
March 4, 11, 18, 25
 
 
April 1

*Look below at special issue prices

ADVERTISING RATES (Black and White)

Ad Size
Ad Price
Ad Dimension
Full Page
$655
(+25% if back page is requested)
10 1/4” w x 15 1/2” h
Half Page
$347
10 1/4” w x 7 1/2” h or
5 1/8” w x 15 1/2” h
1/3 Page
$235
10 1/4” w x 5” h or
6 1/8” w x 8 1/2” h
1/4 Page
$215
10 1/2” w x 3 3/4” h or
6 1/8” w x 6 1/2” h
1/5 Page
$172
4” w x 7 1/4” h
1/8 Page
$133
6 1/8” w x 3 3/4” h
4x4
$117
4” w x 4” h
Business Card
$92
($72 for a minimum of 3)
 4” w x 2” h
Insert
$175
 Per 1000






















ADD COLOUR

Colour
Price
One Colour
+$200
Two Colours
+$300
Full Colour
+$400
Back Page with Colour
$1300

 
 
 
 
 
 
 

ISSUE SPECIFIC PRICES 

Issue
Date
Price
* Summer
May 28, July 16
-50%
** Premium Issues
September 1, 10
+25%



 ***Frosh Rates Mailer Rates (June 25, 2008)
 

Ad Size
Ad Price
Full Page
$930
(+25% if back page is requested)
Half Page
$499
1/3 Page
$350
1/4 Page
$310
1/5 Page
$260
1/8 Page
$195
4x4
$169
Business Card
$120
Back Page with Colour
$1580


DISCOUNTS

Number of Issues
Discount
6-12 issues
7%
13-18 issues
10%
19-27 issues
15%

 
 
 
 
 
 
All prices are exclusive of GST
Ads should be accurately sized and emailed in PDF, EPS or TIFF format to angela@wlusp.com

Angela Foster
WLUSP VP: Advertising.
Wilfrid Laurier University Student Publications
75 University Avenue West
Waterloo, Ontario N2L 3C5

Tel.: (519) 884-0710 ext. 3560
Fax: (519) 883-0873
E-mail: angela@wlusp.com



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