For over eighty years, The Cord Weekly has provided Wilfrid Laurier University and the Waterloo community with timely news coverage, compelling opinions and fantastic entertainment. With over 70 volunteers and ever-expanding distribution, The Cord continues to grow, innovate, and improve to meet the needs of our diverse readership.
DATES
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Summer 2007
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Fall 2007
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Winter 2008
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*May 28
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September 1**, 10**, 17, 24
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January 7, 14, 21, 28
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***June 25 (Frosh Mailer)
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October 1, 8, 16, 22, 29
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February 4, 11, 25
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*July 16
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November 5, 12, 19, 26
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March 4, 11, 18, 25
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April 1
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*Look below at special issue prices
ADVERTISING RATES (Black and White)
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Ad Size
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Ad Price
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Ad Dimension
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Full Page
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$655
(+25% if back page is requested)
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10 1/4” w x 15 1/2” h
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Half Page
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$347
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10 1/4” w x 7 1/2” h or
5 1/8” w x 15 1/2” h
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1/3 Page
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$235
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10 1/4” w x 5” h or
6 1/8” w x 8 1/2” h
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1/4 Page
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$215
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10 1/2” w x 3 3/4” h or
6 1/8” w x 6 1/2” h
|
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1/5 Page
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$172
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4” w x 7 1/4” h
|
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1/8 Page
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$133
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6 1/8” w x 3 3/4” h
|
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4x4
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$117
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4” w x 4” h
|
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Business Card
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$92
($72 for a minimum of 3)
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4” w x 2” h
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Insert
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$175
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Per 1000
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ADD COLOUR
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Colour
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Price
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One Colour
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+$200
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Two Colours
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+$300
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Full Colour
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+$400
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Back Page with Colour
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$1300
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ISSUE SPECIFIC PRICES
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Issue
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Date
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Price
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* Summer
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May 28, July 16
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-50%
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** Premium Issues
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September 1, 10
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+25%
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***Frosh Rates Mailer Rates (June 25, 2008)
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Ad Size
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Ad Price
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Full Page
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$930
(+25% if back page is requested)
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Half Page
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$499
|
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1/3 Page
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$350
|
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1/4 Page
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$310
|
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1/5 Page
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$260
|
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1/8 Page
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$195
|
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4x4
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$169
|
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Business Card
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$120
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Back Page with Colour
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$1580
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DISCOUNTS
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Number of Issues
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Discount
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6-12 issues
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7%
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13-18 issues
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10%
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19-27 issues
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15%
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All prices are exclusive of GST
Ads should be accurately sized and emailed in
PDF,
EPS or
TIFF format to
angela@wlusp.com
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Angela Foster
WLUSP VP: Advertising.
Wilfrid Laurier University Student Publications
75 University Avenue West
Waterloo, Ontario N2L 3C5
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